Topic page for Kit Kat at ±±¾©Èü³µpk10 UK

±±¾©Èü³µpk10 UK topic page, a collection of Kit Kat articles and analysis

Articles: 60 Results
Top five experiential stories of the week

Top five experiential stories of the week

Starbucks' immersive tea experience, KitKat's chocolate pop-up store and Zombie Boy spooking commuters are among our most read stories of

KitKat to launch chocolate pop-up store

The 'Chocolatory' concept will offer consumers the chance to create their own KitKats and explore extraordinary flavours through weekly special

KitKat invents 'mobile parking' to launch Snap & Share bar

KitKat has promoted its new 11-finger Snap & Share bar with a special package sent to 120 innovative companies.

Kit Kat: the four-finger shape isn't distinctive enough to be trademarked

Nestlé loses bid to trademark Kit Kat's four-finger shape

Nestlé has lost its attempt to trademark the design of its Kit Kat bars, losing a High Court battle to

KitKat's Christmas ad

KitKat's 'ritual' foil-tear shows Christmas tree in tactical poster ad

Nestle is encouraging anyone stressed out by Christmas preparations to have a break, with a pithy outdoor and print ad.

Gold Kit Kat: Nestle has produced 500 of the gold leaf-wrapped bar

Breakfast Briefing: Nestle launches Willy Wonka-style gold bar, Apple criticises 'snooper's charter'

Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos.

We should be looking at the communication potential of actual objects, says Smith

Blog: There isn't too much advertising - there's too little

If adverts were in more real, relevant places, they'd create deeper brand experiences and be more effective, says Alex Smith,

KitKat encourages people to take a break with blank TV ad

KitKat has developed a blank, audio-only spot free from 'celebrities selling Christmas turkeys' to encourage people to take a break

John Lewis: offering price matching on Black Friday

Anti-Black Friday marketing tactics: John Lewis, Aldi and Jeep shun one day discounting

Declaring yourself against Black Friday has become as much of a marketing tool as promoting price reductions, with Jeep, Aldi,

Pussy Galore, Honey Ryder, Octopussy... KitKat urges Bond to take a break

KitKat has rolled out a tactical outdoor ad series urging James Bond to take a break from his extensive history